Aloha and Hauʻoli Makahiki Hou! The team at Hilo Web Design would like to let you know that we have MOVED! AGAIN!
The following is a summarized version of an article by Gartner about digital marketing budgets and spending in the United States, titled, “Key Findings from U.S. Digital Marketing Spending Survey, 2013“
You asked for it, and here it is…the video of the Introduction to Social Media workshop that we offered at the end of April 2013. Presented by
educator and marketer, Cymber Quinn social media expert, Taryn Fowler ASDS pooh-bah, Ian Hatch.
This video covers the entire marketing cycle and how Social Media fits into the big marketing mix. We briefly touch on the differences between Facebook, Twitter, Pinterest, Google+ and more.
Best of all, you’ll learn how a surfing Easter Bunny got 19,000 likes.
Mahalo to all participants for making this a fun class.
GOOD CONTENT IS THE KEY:
The interactive exchanges that people have with each other, with the brand, and online are happening now in the social media channel. The search engines are placing more importance on how these conversations influence their views on brands and how websites should rank.
This means that a brand can no longer rely on a well-optimized website to earn Google’s attention. A brand must be a conversationalist, going where the people are and engaging them in discussion, and by doing that earn a wonderful reputation.
Smart brands are doing this by fully leveraging each social channels particular properties.