Serious Vulnerability in WordPress Plugins

To build professional looking websites to meet our client’s objectives, one of the solutions we provide are custom WordPress (CMS) websites. Through this popular use of WordPress, we always make sure that our websites are safe and secure for our clients.  Just recently, we were made aware (via the security blog Sucuri) of a serious vulnerability in a few popular WordPress plugins.

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The Periodic Table Of SEO Success Factors

Finally a good infographic explaining up to date SEO Factors with definitions and everything…Thanks Search Engine Land!!!!

Search engine optimization — SEO — may seem like alchemy to the uninitiated. But there is a science to it. Search engines reward pages with the right combination of ranking factors, or “signals.” SEO is about ensuring your content generates the right type of signals.

Our chart below summarizes the major factors to focus on for search engine ranking success (and thanks to Column Five Media, for the infographic design).

The Search Engine Land Guide To SEO explains factors in more depth…click here to learn more

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New Online Community Calendar Created by AS Designs

Finding and announcing a community event online just got a lot easier and faster.

AS Designs proudly announces the development and launch of QuickEventz™.com. is a FREE, all-inclusive, map-based community calendar, providing a central site for finding events, fairs, festivals, sports, fundraisers, showings and other community events that are happening in a local area.  The goals of are to bring people together, and make it quick and easy for visitors and locals alike to attend events they enjoy as well as help make events successful.

“As a schoolteacher and community member, I have always wanted to have a fast way to find out what is going on in my neighborhood,” says founder Patty Gutzeit. “With this website and, soon a mobile app, I can find and share the community events I want to see and participate in.”

Developed by AS Designs & Services LLC

Created by, AS Designs & Services, this new website makes it easy to discover what’s happening in a local community, all mapped out using Google Maps.

“Working with Ian and his team has been …

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Workshop: Intro to Social Media Marketing Video

You asked for it, and here it is…the video of the Introduction to Social Media workshop that we offered at the end of April 2013. Presented by

educator and marketer, Cymber Quinn social media expert, Taryn Fowler ASDS pooh-bah, Ian Hatch.

This video covers the entire marketing cycle and how Social Media fits into the big marketing mix. We briefly touch on the differences between Facebook, Twitter, Pinterest, Google+ and more.

Best of all, you’ll learn how a surfing Easter Bunny got 19,000 likes.

We welcome your questions and comments here on our Web Development BlogFacebookGoogle+ or Twitter pages, and look forward to seeing you at our next class soon.

Mahalo to all participants for making this a fun class.

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Pacific Edge Magazine 2013 Business Achievement Awards Gala

2013 so far has been a very busy year for us at A.S. Designs & Services. Our company and clientele has grown, we launched a new app for our real estate client for the iPhone and iPad, we had our first ASDS Workshop, and we were also a finalist for Best Social Media Campaign at this year’s Pacific Edge Magazine Business Achievement Awards!

In 2008, Element Media, Inc. and the Pacific Edge Magazine staff developed the idea for the Annual Pacific Edge Magazine Business Achievement Awards to recognize the outstanding accomplishments, dedication and innovation of the local business community.  They created ten awards that are most reflective of the magazine’s values and features.

The Best Social Media Campaign category is described as: Social media has changed marketing in business and has become an integral part of a company’s communications strategy. Nominees in this category have utilized these tools successfully and tracked the impact of social …

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What is Social Media Marketing

Why is Social Media Called “Social?”

At the end of April, ASDS offered a class called, “Introduction to Social Media.” (If you missed the class, we will be offering another soon.)

Towards the end of the class, one student asked the obvious question: “Why is it called ‘social’ media?” Truthfully, I answered, it is such a part of my day that I wasn’t really sure. So I went to find out.

Old School Media – 19th and 20th centuries

In the Old School media model, information was doled out to the population by powerful authority figures, who told you want they wanted you to hear. There wasn’t a way to easily respond (other than to buy the product), and it was next to impossible to find and connect with other like-minded people.

Information flowed one way. Advertising was crafted to reach the widest audience, and the lowest common denominator.

Social Media – 21st century

In the Social Media model, information now runs both ways between the authority source and the reader. This ability to communicate …

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PacificEdgeMag 2013 Finalists

AS Designs Named Top Three for Best Social Media Campaign

Element Media, Inc., Hawai’i’s foremost custom publishing firm, will host the exclusive 3rd Annual Pacific Edge Magazine Business Achievement Awards Gala on Thursday, May 30th, 2013 from 5:00 P.M. to 9:00 P.M. at The Waterfront at Aloha Tower Marketplace.

This red carpet gala highlights the impressive achievements of Hawai’i’s leading companies, business professionals, non-profit organizations and outstanding K-12 educators.

This year AS Designs & Services was named as one of the Top Three Finalists for the Best Social Media Campaign for our work with Lava Lava Beach Club. We are very grateful to the Lava Lava Beach Club crew for helping make this a successful campaign.

Thank you to Pacific Edge Magazine for awarding us this high achievement.


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Workshop: Intro to Social Media Marketing, April 30 2013

Please join us for a 90-minute introduction to the world of social media as it relates to business and internet marketing.

We’ll introduce you to

Facebook Twitter Google+ LinkedIn Pinterest Instagram Yelp and more How these outlets integrate and relate to “The Big Picture”

Where AS Designs & Services offices 308 Kamehameha Ave., Suite 115  |  Map

When April 30, 4 p.m. to 5:30 p.m.

Who Anyone who wants to learn the basics of social media for business and internet marketing.

Cost: Free

Your Instructors: Cymber Lily Quinn, Ian Hatch, Taryn Wong Fowler – AS Designs & Services

To register for this class, please go to our Workshop Registration Page >>

* NOTE:  We will be broadcasting this workshop LIVE to the web.  You can watch and/or participate from your computer if you are unable to come in person. Please register for more instructions. Workshop Registration >>

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Keep It Simple: Tell Your Company Story Like A Children’s Story

We really enjoyed Michael Brito’s blog post, suggesting that content strategy should be as simple to communicate as a children’s story.  This is where Internet Marketing and Design meet to tell a story…which is the first step towards properly engaging your audience.


I used to read “Love You Forever” to both of my girls when they were little. Even thinking about it today, I still get choked up. It’s really a heartfelt story.  What I remember the most about it is that it uses imagery to tell a very significant story (as with most children’s books). The story is about a mother’s unconditional love for her son; and then chronicles her son’s life growing to an adult and starting his own family. The sad conclusion shows how he reciprocates his love to his mother who has grown to be an elderly woman. There are just a few sentences on each page but the story and illustration is powerful and you can even follow along without even reading the text.

This is …

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New Smartphone App Makes Finding Rentals Easy

HILO, HAWAII – March 27, 2013 – Finding a rental on the Island of Hawai’i just got a lot easier. Day-Lum Rentals, the largest property management company on the Big Island, has launched a new app for the iPhone and iPad to help renters find their new home faster.

Developed by “yours truly” The AS Designs & Services NEW Mobile Application Development Team, the new app allows renters to see what listings Day-Lum has available at any given time. These are the same listings that are available on Day-Lum’s rental web site.

“We love the new app,” says Nancy Cabral, owner of Day-Lum Rentals. “We are thrilled to be able to give the properties we manage much greater exposure and accessibility to all potential clients around the world via our new Day-Lum app!”

Map-Based Rental Listings The easy-to-use intuitive interface works like most other iPhone and iPad apps. Users touch the screen to view the rental listings in various different ways. An interactive map of the area shows push-pins that allow the user to click and see more information …

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